RACE TO LOSE 5K
A trendy hot topic is no stranger to the media in today’s world, and a simple internet search will direct the public to any number of alarming issues and newsworthy events. One such topic that continues to sizzle because of its disturbing increase in popularity: childhood obesity.
Growing pains take on an entirely new meaning when dealing with childhood obesity. Over the last two decades, childhood obesity has tripled in the United States. The cause of this problem is multi-faceted. Advancements in technology have led to a decrease in physical activity among children and adoloscents. Additionally, genetic and social factors, unhealthy eating habits, and socio-economic status play major roles in this epidemic. If that’s not enough, obese children foster medical issues, carry shame, face ridicule, and develop emotional distress and low self-esteem. These mental and physical consequences are very serious problems, and to help find a solution, WiL® -Winning is Losing-Power Challenge was created.
The WiL® Power Challenge is a non-profit organization developed to help combat the growing incidence of childhood obesity. Sponsored by Foothills Sports Medicine Physical Therapy, children ages 10-14 years old are offered a FREE 3-month fitness and nutrition program. Each child will participate in supportive and supervised group workouts. They will also be expertly educated on nutrition and healthy food choices. We encourage the children to challenge themselves, as well as their families, in their healthy transformation. The program is positioned to children as a contest, and the winner is determined by the greatest percentage of body weight lost per individual, as well as inches lost, homework completion and attendance. This means it is not comparative to the other participants, but rather on the individual who makes the greatest accomplishment for him/herself. The children are rewarded throughout the program as an incentive to continue on their life-changing journey.
We are truly excited to have the opportunity to inspire change in the lives of overweight children. This unique program could not happen without the generous support of sponsors and the members of the community. The WiL Power Challenge aims to mobilize community support to further its mission to educate children and their parents on ways to live healthier and more active lifestyles.
On May 14, 2011, our challengers will participate in the Race to Lose 5K, and we would be honored if you would help support this charitable event. Please review our enclosure on different ways you can assist us in our social outreach. If you have any questions or would like more information, please feel free to contact us at (480) 203-7016 or via email at wilpowerchallenge@gmail.com. Thank you for your time, and we look forward to your support as the WiL Power Challenge kids, “Race to Lose”!
Please visit our website at www.WiLpowerchallenge.com or www.facebook.com/wilpowerchallenge for more information.
